In a recent study of almost 200 law firms coupled with a review of the National Law Journal top 500 law firm’s brands and stationery, we have identified the latest trends in law firm branding, communication and business development materials….
Category:Business Development
It’s no surprise to anyone that with the popularity and ease of electronic communication, the use of stationery has decreased. However, paper is not dead as was once predicted. And stationery isn’t either. It is simply evolving like other communication…
While so much in business and life is now transacted online, there is much to be said for keeping your physical business card handy. In a recent Forbes article, only 3 of the 16 experts thought the business card was…
Color. It can make you feel. Make you pay attention. Make you remember. Color is one of the most powerful tools for communication and evoking emotion. However, it’s common to under-use or misuse color. There are many articles, papers and…
In a recent study of almost 300 law firms coupled with a review of the 2017 National Law Journal top 500 law firm’s brands and stationery, we have identified the latest trends in law firm branding, communication and business development…
In a recent study of almost 300 law firms coupled with a review of the 2016 National Law Journal top 250 law firm’s brands and stationery, we have identified the latest trends in law firm branding, communication and business development…
The number one rule of business development is to always impress your clients. Happy clients will continue to give you their business and are much more likely to give you additional business and referrals. The number two rule of business development…